Art Specs

UNUSABLE ART

Send us your artwork and we will start inking! The best types of art to get the process moving as quickly as possible are:

  • Adobe Illustrator (.ai)
  • Adobe Photoshop (.psd) 300 dpi at print size
  • Vector PDF (.pdf)
  • Layered EPS (.eps)
  • High Resolution Images (.jpg, .png, .gif, .bmp, .tif) 300 dpi at print size

These types of files allow the greatest flexibility for sizing graphics to any size without loss of quality. All .ai or .eps files must be created in a vector program originally. Taking a file that is not .ai or .eps and saving it as that format does not make that an acceptable file.

Fonts

If you include text in your files please rasterize fonts or convert to outlines or paths (expanded) before sending.

Placed Art

Any art or scans placed within a layout application, such as InDesign, should be placed in the document as an eps at 100% scale.

Proofing

We will send you a proof of your art before printing to ensure that the final output matches original file. If color is critical, we require you to supply us with exact PMS colors (Pantone Matching System).

 

UNUSABLE ART

You'll hear us call this "bad art" or refer to it as low-res, pixilated, or blurry. Generally we need art that is vector or TO SIZE (meaning the size you want it printed at or larger) at 300 dpi.

A good rule of thumb is if you can zoom in and it's blurry or you can see pixels, then it's no good.

Web Images

If you are taking an image from a website, it WILL NOT WORK. Photos from websites have been formatted from the originals to be as small as possible so web pages can load quickly. These files are too small for print.

Small Images

If you have a small digital photo, DO NOT open the photo in a photo editing program and change the resolution (dpi) to make the photo larger. There is no way to ADD resolution to an image, the computer is simply creating spaces between the pixels and filling in the gaps with estimated colors, making your image blurry.

We DO NOT print from or accept artwork for print in the following formats, except for importing text into a design program:

  • Microsoft Publisher (.pub)
  • Microsoft Word (.doc, .txt)
  • Microsoft PowerPoint (.ppt, .pps)
  • Microsoft Excel (.xls, .xlt, .xml)

We understand there are instances when sending poor art is better than sending nothing. If this is the case, you may send the art you have but Art Charges of $35 per hour will be added to your order. Please call or email us for cost estimates or questions.